MG Philippines, under the exclusive distribution of The Covenant Car Company Inc., posts impressive sales numbers for 2019. The Brittish brand only entered the country in the last quarter of 2018 and since then has risen to prominence thanks to its excellent pricing and feature-packed vehicles.
The sales momentum for the MG vehicles continues to grow especially in 2019. The brand reports impressive first-year sales figures of 5,085 units sold with the ZS crossover leading the charge.
With this sales figure, MG Philippines bags the ninth spot in the country’s top 10 best-sellers in 2019, capturing 1.24% of the Philippine automotive market.
It even launched a total of four new vehicles during its first year of operations. The new vehicles that were launched are the ZS crossover, the RX5 SUV, MG 6 fastback sedan, and the MG 5 subcompact sedan, the latest offering from the Brittish inspired brand. The brand’s sales figures roughly estimate to over 400 units a month.
For 2020, the brand enters the year strong with 24 MG dealerships ready to service and cater to its customers nationwide. The showroom and service areas won’t just stop there as MG plans to add seven more dealerships to its lineup for 2020, targeting key locations in the Philippines.
MG Philippines plans to further expand its popularity by improving its aftersales and client service programs to enrich the ownership experience. These include a 5-year or 100,000 km warranty (whichever comes first) and a 1-year free periodic maintenance service for worry-free servicing experience. MG vehicle owners can even download an app on their phones which allows them to easily schedule for maintenance services, inquire for parts, and locate the nearest dealership. All these features and more from the convenience of the user’s smartphone. The app can even be used to call upon an MG caravan for home servicing needs. The MG Hero caravan will come to the customer’s home and can deal with major technical issues that the unit might have. The brand will also continue to engage the market by building on the numerous, engaging marketing activities from the previous year.